{"id":498,"date":"2021-11-28T16:17:00","date_gmt":"2021-11-28T16:17:00","guid":{"rendered":"https:\/\/correspondent.theabbey.co.uk\/?p=498"},"modified":"2022-06-08T16:49:55","modified_gmt":"2022-06-08T15:49:55","slug":"is-shein-clean","status":"publish","type":"post","link":"https:\/\/correspondent.theabbey.co.uk\/is-shein-clean\/","title":{"rendered":"Is SHEIN clean?"},"content":{"rendered":"\n
SHEIN is an online fast fashion retailer founded in 2008 by Chris Xu. However, during the first lockdown of 2020 SHEIN significantly increased in popularity due to tiktok- a video sharing app where young adults share video snippets of their lives. SHEIN\u2019s incredibly low prices attract many young adults to spend hundreds of pounds on items they do not need. However, were first drawn to buy them because of the seemingly extreme low pricing. Presently, on TikTok the \u201c#shein\u201d has 13.8 billion views. These video reviews encouraged more and more people to buy from SHEIN. Unfortunately, this trend quickly got out of hand as people started to purchase more than 100 items in each order, most notably tiktoker @jasminscloset reportedly spent \u00a31074 in April this year. This is a prime example of overconsumption, one of the biggest problems with the fashion industry today.<\/p>\n\n\n\n
Overconsumption is the creation of fashion waste through the excessive purchasing of products. According to Jennifer Baumgartner \u201cthe majority of people wear 20% of their closet\u201d. <\/strong>So when a young adult buys 60 items from shein chances are they will only consistently wear 12 items leaving the other 48 items to be wasted. These items that are worn are also not manufactured to be long lasting, using cheap materials which will inevitably deteriorate causing the customer to be forced to dispose of the item. Eventually, when these clothes are thrown out they take 80 years to decompose in landfill as reported by \u201cmy sister\u2019s closet\u201d. According to the Worldbank, fashion is the second most polluting industry in the world contributing to 10% of the world\u2019s emissions. Shein is actively encouraging this overconsumption and overproduction adding approximately 500 new items to their website a day.<\/p>\n\n\n\n